New service development: Creating memorable experiences
Contributor(s): Fitzsimmons, James A ed.
Publisher: Thousand Oaks Sage Publications 2001Description: xv, 326p.ISBN: 076191742X.Subject(s): MARKETING MANAGEMENT | MARKETING SERVICES | CUSTOMER RELATIONSHIP MANAGEMENTDDC classification: 658.8Item type | Current location | Call number | Status | Notes | Date due |
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Reference |
Amity Central Library
Amity Central Library, Noida |
658.8 NEW- N (Browse shelf) | Not For Loan (Restricted Access) | AIBS 6777 |
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658.8 NAR- S Service marketing : | 658.8 NAR- S Service marketing : | 658.8 NEE-M | 658.8 NEW- N New service development: | 658.8 NOR- S | 658.8 PAL- I Introduction to marketing: | 658.8 PAL-P Principles of Marketing |
Fitzsimmons, James A ed.
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