Competing on value: bridging the gap
By: Maklan, Stan.
Publisher: London FT Prentice Hall 1998Description: xviiii, 236p.ISBN: 0273631055.Subject(s): CONSUMER PREFERENCES | MARKETING RESEARCH | MARKETING MANAGEMENTDDC classification: 658.8343Item type | Current location | Call number | Status | Notes | Date due |
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Reference |
Amity Central Library
Amity Central Library, Noida |
658.8343 MAK-C (Browse shelf) | Not For Loan | AIBS 1860 |
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658.8343 EDW- C Creating passion brands | 658.8343 FRA -C | 658.8343 GIB-D | 658.8343 MAK-C CONSUMER PREFERENCES | MARKETING RESEARCH | MARKETING MANAGEMENT | 658.8343 PAN- B Beyond Consumer Marketing: | 658.8343 ROB- C | 658.8343 ROW- S Selling Effectively |
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