Television advertising and consumer response
By: kapoor, Neeru.
Publisher: New Delhi Mittal Pub. 2003Description: xv, 226p.Subject(s): TELEVISION ADVERTISING | CONSUMER PSYCHOLOGY | ADVERTISING MANAGEMENTDDC classification: 659.143Item type | Current location | Call number | Status | Notes | Date due |
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Amity Central Library
Amity Central Library, Noida |
659.143 KAP- T (Browse shelf) | Available | AU 8771 |
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659.143 CHU- A Advertising | 659.143 CHU- A Advertising | 659.143 CHU- A Advertising | 659.143 KAP- T Television advertising and consumer response | 659.143 MAH- R Role of Television Advertising in Enhancing Political Literacy | 659.143095456 RUH- E Effectiveness of lifestyle advertisement on television for brand success among youth of Delhi/ NCR region | 659.152 0941 JOB- A Advertising menswear : |
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