Key account management: Learning from supplier and customer perspectives
By: Mc Donald,Malcolm.
Publisher: Oxford Butter Worth Heineman 1998Description: xvi,194p.Subject(s): STRATEGIC MARKETING MANAGEMENT | CUSTROMER RELATIONSHIP MANAGEMENT | MARKETING MANAGEMENTDDC classification: 658.802Item type | Current location | Call number | Status | Notes | Date due |
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Reference |
Amity Central Library
Amity Central Library, Noida |
658.802 MCD- K (Browse shelf) | Not For Loan | AU 9303 |
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658.802 MAN- M Managing customer relationships in service industries | 658.802 MAR- M Marketing strategies for emerging markets | 658.802 MAR- M Marketing strategy | 658.802 MCD- K Key account management: | 658.802 MCD-M | 658.802 MER- M Marketing strategy | 658.802 MIL-N |
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