Consumer Insight:how to use data and market research to get closer to your customer
By: Stone,Mertine.
Publisher: Landon Kogan Page 2004Description: xv,288p.Subject(s): CONSUMER RESEARCH | MARKETING RESEARCH | MARKETING MANAGEMENTDDC classification: 658.834No physical items for this record
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658.834 HOL- C Consumer research: | 658.834 HOO- H How to win customer in the Digital world: | 658.834 RIE- W | 658.834 STO- C Consumer Insight:how to use data and market research to get closer to your customer | 658.8342 Consumer Behavior : Building Marketing | 658.8342 AHM-I | 658.8342 ASS-C |
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