Empirical study on factors contributing for gaining consumer loyalty by creating global power brands
By: Panda, Rajshree.
Contributor(s): Kapoor, Deepa guide | Misra, Mridula guide.
Publisher: Noida, Uttar Pradesh Amity University (Amity Business School) 2018Description: 116p.ISBN: A0130313020.Subject(s): BRAND MANAGEMENT-WORLD | Doctor of Philosophy (Management) | MANAGEMENT | Doctor of Philosophy (Management)DDC classification: 658.8271Item type | Current location | Call number | Status | Notes | Date due |
---|---|---|---|---|---|
Books |
Amity Central Library
Amity Central Library, Noida |
658. 8271 PAN- E (Browse shelf) | Available | PHD 425 |
Kapoor, Deepa guide | Misra, Mridula guide
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